RAWCRAFT — FACT SHEET
=====================

App name:        RAWCraft
Tagline:         Apply your looks to iPhone ProRAW photos.
Category:        Photo & video editor (LUT / color-grading app)
Platform:        iOS (iPhone). Native app. Not on Android, Mac, or web.
Requirements:    iOS 17.0 or later. Capturing ProRAW needs an iPhone Pro
                 (12 Pro or newer); RAWCraft can edit any ProRAW already
                 in your library.
Price:           One-time US$14.99. No subscription, no ads, no account.
                 Free tier includes 10 full-quality exports.
Version:         1.1
Maker:           Lewis Lovelock (independent) — https://lewislovelock.com
Website:         https://rawcraft.app
App Store:       https://apps.apple.com/app/rawcraft/id6778830490
App Store ID:    6778830490
Press contact:   hello@lewislovelock.com


ONE-LINE DESCRIPTION
--------------------
RAWCraft is an iPhone app that applies your own .cube LUTs and .xmp
presets to Apple ProRAW photos, then exports them at full quality — a
one-time purchase, no subscription.


SHORT DESCRIPTION (~50 words)
-----------------------------
RAWCraft brings the color looks you already own to Apple ProRAW on
iPhone. Import standard .cube LUTs and Lightroom .xmp presets, pick one,
dial in the intensity with a single slider, and export in wide-gamut
Display P3. Everything runs on-device — no account, no uploads. One-time
US$14.99, no subscription.


LONG DESCRIPTION (~100 words)
-----------------------------
RAWCraft is a native iOS app (iOS 17 and later) built for Apple ProRAW,
where a color look has the most data to work with. Import the same
standard .cube LUTs and Lightroom .xmp presets you already use in DaVinci
Resolve, Premiere, Photoshop, and Lightroom; apply one with a single
intensity slider; and export as HEIC, JPEG, TIFF, or AVIF in sRGB or
Display P3. It ships with 10 built-in looks and imports unlimited more.
Batch up to 30 photos so a whole shoot stays consistent. All processing
is on-device with Apple's Metal engine — no account, no uploads, fully
offline. A one-time US$14.99 purchase unlocks everything; a free tier
includes 10 full-quality exports.


KEY FACTS
---------
- Imports standard 3D .cube LUTs and Lightroom .xmp presets.
- Does NOT support HALD (.png) LUTs, 1D .cube LUTs, .3dl, or .look files.
- Ships with 10 built-in looks; import unlimited more of your own.
- Non-destructive: the original file is never modified.
- Exports HEIC, JPEG, TIFF, or AVIF, in sRGB or Display P3.
- Batch export up to 30 photos at once (paid unlock).
- No account, no photo uploads, anonymous usage stats only (with an off switch). Editing works fully offline.


BRAND
-----
Icon gradient: #FE8855 (sunset orange) -> #F76D5E (coral) -> #EE5065
Accent blue:   #0088CC (signal blue)
Ink / text:    #202026 (near-black)
Canvas:        #FFFFFF
Surface:       #F5F5F6 (cards and panels)
Typeface:      Open Runde (a rounded cut of Inter)
Correct name:  "RAWCraft" — one word, capital R-A-W, capital C.
               Acceptable in copy: RAWCraft, RAW Craft.


ASSETS IN THIS BUNDLE
---------------------
- rawcraft-app-icon-1024.png     App icon, 1024x1024 PNG
- rawcraft-proraw-before.jpg     Sample ProRAW frame, ungraded (1200x1600)
- rawcraft-proraw-after.jpg      Same frame graded with a .cube LUT
- rawcraft-fact-sheet.txt        This file

Need something else — a specific screenshot, a promo code, or a review
build? Email hello@lewislovelock.com and we'll turn it around quickly.

Last updated: August 2026